1. Establish a Positive Social Media Presence: Creating a strong presence on popular social media sites, such as Facebook, Twitter, and LinkedIn, is an excellent way to build a positive online reputation. Make sure to regularly post engaging content and actively interact with followers.

2. Monitor Your Online Reputation: Utilize online reputation management tools to monitor your online reputation and brand mentions. This will help you stay on top of what people are saying about your business so you can quickly address any negative comments and/or reviews.

3. Leverage SEO for Positive Content: SEO is a great way to ensure that positive content about your business is prominently displayed in search engine results. You can use SEO to optimize content and ensure that it ranks higher in search engine results, pushing down any negative content.

4. Engage in Online Conversations: Participating in online conversations is a great way to show potential customers that you’re an active and engaged member of the online community. This will help build trust and create a positive online reputation.

5. Be Active in Local Communities: Participating in local events, donating to charities, and other activities in the local community will help you build a positive reputation online. People will be more likely to trust and support a business that is actively engaged in the local community.

6. Create a Wikipedia Page: Creating a Wikipedia page for your business is a great way to build a positive online reputation. This is a great way to showcase your accomplishments, products, and services, as well as provide potential customers with more information about your business.